The Benefits of People Counting In A Post-COVID Retail World
There’s no doubt about it: COVID-19 has changed almost every aspect of how we live and work; and while the world isn’t ready to leap back to normal just yet, now is the time to consider how we’ll approach...
Read moreApplications of Heat Map Analytics in Retail: The New Way of Understanding Shopper Behavior
Target audiences who visit your brick-and-mortar storefronts are so diverse these days that you need a way to find out more about their behavior and WHY they do what they do. By using applications of heat map analytics in retail shopper marketing, this...
Read moreApplications Of Heatmap Analytics In Retail: Maximizing Store Layout
Shopper flow is perhaps the most important insight to a brick and mortar retailer. You have carefully, meticulously arranged your fixtures and lighting in order to highlight what you believe to be your best product mix with an eye...
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