The Benefits of People Counting In A Post-COVID Retail World
There’s no doubt about it: COVID-19 has changed almost every aspect of how we live and work; and while the world isn’t ready to leap back to normal just yet, now is the time to consider how we’ll approach...
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Applications of Heat Map Analytics in Retail: The New Way of Understanding Shopper Behavior
Target audiences who visit your brick-and-mortar storefronts are so diverse these days that you need a way to find out more about their behavior and WHY they do what they do. By using applications of heat map analytics in retail shopper marketing, this...
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Applications Of Heatmap Analytics In Retail: Maximizing Store Layout
Shopper flow is perhaps the most important insight to a brick and mortar retailer. You have carefully, meticulously arranged your fixtures and lighting in order to highlight what you believe to be your best product mix with an eye...
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