How Observing Customer Traffic Trends can Help With Essential Retail Management Operations
When you’re managing your business, there are a number of different areas to which you must allocate your resources. Essential retail management operations include staffing, resource allocation, hospitality, promotions, and marketing. Each of these areas is equally important; however, you...
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On a small research on applications of conversion rate for retailers
The conversion rate for retailers is simply a means to calculate the percentage of how many people bought something from your store versus how many people came in. For example, if you had a promotional sale on all any products that...
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Advertising Trends For Retail: Your Online Presence Is Important
Maintaining an online presence is important to retail competitiveness. Competition from online shoppers continues to increase as technology conveniently places itself in each customer’s finger tips. But brick-and-mortar stores have a role to play in the online battle for customers. It...
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Conversion Rate Basics for Retailers
The conversion rate is at the core of a retail store. It represents in large part what drives the business success of the store. It consists of two important metrics. the number of sales, 2. the number of people who come...
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Applications and Solutions of Heat Map Data Analytics in Retail Store Environments
Analytics has been the penultimate big data marketing tool for e-commerce for a decade or more. There are so many amazing analytics platforms available as e-commerce solutions. Maximizing sales via big data analytics is only as good as...
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Four Competition Tips for Shopping Malls
Many retailers compete for business on a day-to-day basis. There is no higher level of competition then when retailers are in a shopping mall. If you are in a mall then your business will really benefit from some competition tips for...
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Advertising Trends for Retail Show Increasing Modernization
It wasn’t very long ago that hardly any brick-and-mortar stores had respectable websites, let alone the ability to make use of advances in other technology. Now, it seems that every major company not only has a site with e-commerce...
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5 Ways to Make Your Loyalty Program Functional
Do you want to have a loyalty program for you customers? Or do you already have one? We would like to help you answer the question: is your loyalty program functional ? Here are 5 things to check to make sure...
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Customer Traffic Using Visitors Per Store Space Metric
So you may have had customer complaints about the amount of traffic in your store, what do you do? Try using the visitors per store space metric to see what can be done! If you have a lot of traffic...
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Developing Strong Customer Intimacy
While half the battle is getting customers through the door, the real key is when they return – with friends. However, if you own a brick and mortar store you already have the home front advantage of being able...
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